The early 1970's was a strange time. The era is perplexing to people who look back on it and try to understand what it was like; it was strange even to those of us who lived through the era as children.
The "everything can be perfect" 50s were over, the "let's challenge everything" 60s were winding down, the "if it feels good snort it" disco era was just beginning. In the middle of this came a short, strange little epoch known as the early 70s that spawned things like the Brady Bunch, The Partridge Family, The Sonny And Cher Comedy Hour and Love American Style. Everyone focuses on the garish clothes and often-silly music; who remembers what it was like for a child, from day to day?
Well, if you WERE a child in the 1970s, as I was, I can assure you we weren't worried about Watergate and Vietnam and The Exorcist, we were thinking about...toys! And what a groovy selection we had to choose from!
One line of toys that was immensely successful, beginning in the mid-60s, were those divinely decadent little divas, the "Kiddles!"