Once you publish a new page of content or entire website worth of information, the next step is finding ways to get people to visit your content. Most people that write online are trying to either send traffic to their business, or grow their authority in a certain area of expertise for later growth or sales for their business. Whichever you are trying to do, you can't do it without any traffic or followers.
Therefore, once you publish your content online, whether it is on a site like Wizzley with numerous authors, or your own website where you are the only author, you need to help people find your content. And really, you don't want just anyone to read your content, but a target market of readers. We will get back to that concept in a few minutes.