How To Make a Text Template at Zazzle
Make products easy for the customer to personalize by adding template text to them.
Zazzle gives it's shop keepers the option to add templates to products and thereby enable customers to more easily customize their purchases.
Templates are lines of text, or photo holders, that are shown as examples to customers and make the products more appealing. All the customer needs to do is change the text, or photo, that is shown, to something of their choosing, and the product becomes more personal and unique.
This page has step-by-step instructions with pictures so that you will be able to make your own text templates to use with products you sell at Zazzle.
Your customers will love you for it!
Make It Easy For Customers to Create Custom Orders
Templates make it easy for customers to personalize items before purchase.
Templates are simply place holders that can hold example text, or photo holders (photo templates), to be replaced by a customer before the item is purchased. Zazzle makes it easy for shop keepers to add templates to items in our shops as we get them ready to sell, so there is no reason you can't include templates in your designs.
This picture tutorial page will show you how easy it is to make products customizable using text templates.
Photo templates are a little trickier, so here we will concentrate on the text part.
Custom autumn bouquet birthday card by Narrow Road Designs.
Make a Greeting Card With Template Text
This is how I made the custom floral card shown.
Greeting cards are very easy to add text to. For this example I am adding template text to the front and inside of a floral card. I've uploaded a photo of flowers to the front of a greeting card and then in the design area I will do the following:
1. Add text to fit the card design. Remember, all that the customer will change is the example wording, so make the text color, font and size appealing.
2. Choose a color, font and font size. In this case "Happy Birthday" text, which I put in the lower right corner. (You can put your text anywhere).
3. Because I will allow customers to change this text, I will choose the option to "right align" it so if the customers text (ex. "Happy Anniversary" or "Happy Birthday Dad") is longer than what is shown, it won't go off the side of the card. (This is important to think about when placing your text. Choose center, right or left align accordingly.)
Ready to Make The Templates
It only takes a couple of clicks and you're done!
Now, to make the text a template, all you do is click on the text box, in this case the "Happy Birthday" line, then click on the little cog wheels (top blue arrow) and the pop up will appear for you to check the box labeled: "Make this a template object".
After clicking the box you can fill in the top line to explain where or what part of the card will be customized. I typed in "front". This word will show up on the product page just above the area that holds the text to be customized. (It says "text2" because I made the inside text a template first, so that is "text1".)
Don't worry about that second line labeled URL parameter, it is for something more advanced, and the "allow editing on product page" will be checked automatically.
Let Them Also Customize the Inside Message
Now we will add customizable inside text.
Type your text - it could be a message you think up, or you could say "add your message here", then choose a font, size and color.
In this case you will probably want to center the text so be sure to choose the centered version (circled in yellow) and make sure your text is centered on the card by using the arrow area - clicking on the center will center your text.
Next, click the cogs, like in the example above, and click the template box. This time I chose "inside" for the product page label, since it is the text inside the card they will be changing.
Posting Your Customizable Product For Sale
Double Check The Template Option When Posting For Sale
Or your templates won't show.
When posting the card (or any item you have made into a template) for sale, make sure the two areas shown to the left: "Make product a template" and "Show customize it button" are checked before you add the item to your store.
Usually they are automatically checked, but if you notice they are not, you will need to check them yourself or the templates won't show.
Your Finished Product
Ready to make a customer happy!
With two lines of template text showing on this product page, a customer who happens to love the image on the card but doesn't need it for a birthday, can still buy it and change it for their needs.
Of course they don't have to change it at all, and can buy it the way it is shown.
Or they could delete every bit of text and buy it as a blank card. Giving customers all these options makes your product more likely to be purchased.
So give templates a try and see if your sales pick up.
Best of luck to you!
Why Text Templates Are So Important
My personal example may help you understand how templates relate to sales.
I recently sold 50 note cards all in one design. I have a line of template text on the front of the card and a custom message are inside.
The customer apparently wanted to create a separate message or text for each individual card (except for a grouping of 15 that were bought together) as the sales came in one at a time. This tells me that each card was individually personalized.
He or she liked the card design and really liked the idea that each one could be changed easily to what was needed. Templates give the customer options.
Newly Created Products at my Zazzle Store
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