The History of the Wedding Dresses: From Beautiful Gowns to White Weddings

by AlexandriaIngham

Wedding dresses have changed a lot over the years. The colour is the most notable of all changes.

Wedding dresses haven’t always been white. It wasn’t until Queen Victoria married Prince Albert on February 10, 1840, that white wedding dresses became fashion. Since then, dresses became a sign of purity and love the bride had for her husband. It did help that society changed and there were more marriages for love rather than power. Marriages were no longer business deals, as much, between families.

Before Queen Victoria set the trend for white wedding dresses, they were something fancy that the brides got to wear. They meant nothing in particular, especially for lower class families. They were simply a way for the bride’s family to set a standard for their wealth and show off their own position of power and authority.

Brides Didn’t Buy Their Dresses for Their Day

Most brides couldn't afford a new dress, so they wore one they already had.

A Tudor gown used for weddingsEspecially for the lower classes, it was impossible for brides—or their families—to pay for a special dress for the day. In the majority of cases, the women would wear something that they already owned or a dress of their mothers/grandmothers. It was usually the finest dress available to them and more often than not in a colour other than white.

One of the most common colours worn at weddings was actually black! Dark colours were extremely common, as they would show up less dirt when walking around. Dark colours would also hide stains better, meaning that the clothes could be worn more than once. It was a completely different time when laundry wasn’t completed as quickly as it is now and finances were much tighter.

The Choice of Colours for Wedding Dresses

The colour of wedding dresses has changed over the years and dark ones were often preferred.

When brides wanted a different colour, there were some that were more popular than others. Blue wedding dresses were extremely popular. The colour was a sign of purity and piety because it was the colour that the Virgin Mary was always depicted wearing. This would usually be a darker blue, despite the Virgin Mary wearing lighter shades.

Green was a colour usually avoided. This colour was associated with bad luck and which bride would want that on their wedding day. Throughout history, women have been continually blamed for poor marriages, lack of children (especially boys) and various issues in the marriage. If a bride wore a colour that was bad luck, she was setting up her marriage to fail. Remember that people were traditionally very superstitious.

The Change to White Wedding Dresses

Queen Victoria set the trend for the white wedding.

Queen Victoria set the trend for a white wedding dress1401 is the first sign of brides choosing to wear white. However, the trend didn’t set until Queen Victoria. The gown was beautiful and a true image of the time. It helped that in 1850, one of the first American women’s magazine called Godey’s Lady’s Book stated that white was the best hue for brides.

White became the must have colour. Those who didn’t wear white were seen as a lower class. However, the colour wasn’t the only necessity: the quality of the material was considered. For the first time, brides started to buy their wedding dresses specifically for the day; even though they would only wear them once.

It took some time for women in the lower classes to afford white. It was a hard colour to find, which meant many dresses had to be specifically made for the woman. Only those with money were able to afford the dresses; after all, weddings were traditionally paid for by the bride’s parents at this time.

The dresses weren’t pure white at the time either. If you look back at pictures of “white” wedding dresses, you will see that they are usually off-colour. Some even look yellow or gray. This was due to the lack of bleaching agents and the ability to use them at the time. As the technology and means developed, the dresses became brighter and more glamorous.

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Back to the Old Wedding Ways

Tough economic times have seen a relapse into the old ways.

During the World Wars and Great Depression money was extremely tight. Brides couldn’t afford, or justify, buying a dress that they would never wear again. The tradition went backwards to wearing their finest gowns that they already owned. These were back to the darker colours that historic traditions followed.

It was after the Second World War when the brides went back to beautiful white gowns. One of the first and most notorious after the War was Grace Kelly, whose dress inspired Kate Middleton for her marriage to Prince William. The dresses also became more extravagant and moved with the fashion of the era, as noticed by Princess Diana during the 1970s.

The Traditions for Other Nations

White weddings aren't the tradition for Eastern nations.

Eastern cultures opt for red wedding dressesWhite wedding dresses are only followed by Western cultures. When you look at other cultures, especially the Japanese, Chinese and Indian ones, you will find that multicoloured or red dresses are more popular.

These colours are now being used more and more in Western weddings. People want something different or want to match their personality, whether it has a gothic style or is in a completely different colour. This has been noticed more since 2008 and the economic downturn. People are beginning to struggle to pay for designer wedding dresses in a traditional colour and need to buy something they can wear again.

Wedding dresses have changed over the years. Whether it is the style or colour, there have been changes over the years. It was quite easy at first, where the bride would wear her finest gown. However, they are now dresses that you wear once and white is tradition.

And the history of the groom’s wear? Easy: just match the bride, without knowing what the bride will be wearing!

Image by: Viethawk

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Updated: 11/11/2013, AlexandriaIngham
Thank you! Would you like to post a comment now?


evelynsaenz on 01/01/2014

The first time I had ever heard of a bride wearing black was in one of the Laura Ingalls Wilder books. Laura wore black because it was her newest and most elegant dress.

VioletteRose on 12/27/2013

We use both bright and light colored wedding dress for marriages, actually many Indian brides prefer to use red.

AlexandriaIngham on 12/10/2013

Thanks, VioletRose. Good for you opting for a different colour. Was there a reason behind the red, or did you just want something different?

VioletteRose on 12/09/2013

My wedding dress was bright red! Very nice article.

Mira on 11/20/2013

I didn't know green was bad luck. I see a lot of green gowns in paintings, and love them.
I enjoyed the article!

dustytoes on 11/13/2013

This is an interesting page about the colors of wedding dresses and how they've changed over the years. I love to see brides from other cultures dressed in bright, flowing gowns that are so different from what we Americans view as traditional white or off-white.

AlexandriaIngham on 11/13/2013

I was surprised to learn about the blue but you're right it really does make sense.

ologsinquito on 11/13/2013

I knew a Chinese bride you was married in red. You are right about that tradition. I didn't know about brides being married in blue, but that makes sense when European society was largely Catholic.

AlexandriaIngham on 11/12/2013

A friend of mine opted for a light pink dress because white would just drown her out. I love some of the current dresses with bits of colour in them. If I couldn't get the dress of my dreams (which, luckily I did), I was going to opt for a white dress with an emerald green part at the corseted back.

jptanabe on 11/12/2013

I didn't know all that history of wedding dresses. I have to admit, I like the idea of colored dresses - not everyone looks their best in white!

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