Advertising, marketing, publicity, sales are about profit-making products:
Advertising accounts for some of the education and experience which appear on Mélanie Watt’s author- and illustrator-filled curriculum vitae. It becomes the driving force behind the 2009-released picture book Have I Got a Book for You! The storyline concerns salesman Al Foxwood, whose business card gives the pushy telephone number of Buy-1Now.
Even though he does not flaunt gold fillings or jewelry, Al dresses like the hard-selling, quick-pitching, results-oriented salesman of the month that he is. He exhibits all of the advertising, marketing, publicity, and sales steps through which fresh graduates, new hires, and stickler professionals progress. For example, he finds a friendly touch and a personal connection by insisting upon being called by his first name.