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SEO: Is it really necessary

 
BrendaReeves
Posts: 845
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on 12/05/2012

I've been taking some online courses. The story is that SEO is out thanks to Google and social networking is in. I'm finding that it's true. Since I've stepped up my social networking, I'm starting to make more money on my websites.


Brenda Reeves
Ragtimelil
Posts: 825
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on 12/05/2012

Hm. I'll have to read up on that. I do FB, myspace, pinterest, tumblr, sumbleupon, G+, blogger, twitter, linkedin, .....am I missing anything?


Lana or LIl aka Ragtimelil RagtimeLil's Store on Weebly
Simon
Admin
Posts: 620
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on 12/05/2012

The rules for SEO have changes, but it's still important. Social signals are an important part of the "new" SEO. Keywords, as an example, are still important, while a heap of cheap backlinks is dangerous now. Classical SEO marketers don't like it - I do, though Smile It makes the web less spammy ;-)


An expert is a man who has made all the mistakes which can be made, in a narrow field.
Niels Bohr (1885-1962)
BrendaReeves
Posts: 845
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on 12/05/2012

No Lana, but I am.


Brenda Reeves
BrendaReeves
Posts: 845
Message
on 12/05/2012

Lana, do Redgage. You'll make some money too. All you have to do is post your articles, art work, Zazzle products and comment on others. It's probably the easiest of all to get paid on.


Brenda Reeves
Ragtimelil
Posts: 825
Message
on 12/05/2012

I've been on RedGage for almost 6 months. Still haven't reached the payout level. Sometimes I have trouble with the site - not being able to logon or upload. I get frustrated with it and forget to go back. I'm due a visit right now! Thanks for reminding me.


Lana or LIl aka Ragtimelil RagtimeLil's Store on Weebly
HollieT
Posts: 379
Message
on 12/05/2012

Simon, I'm really dumb when it comes to this kind of stuff, so I hope you don't mind me asking but what do you mean by cheap backlinks. Are the some places that we shouldn't use to backlink?

onetimeuser
Posts: 378
Message
on 12/05/2012

There is still no substitute for high quality backlinks. 

Guest
on 12/05/2012

SEO takes the fun out of creative writing, but I've taken a class and read anything that I can understand on subject.

I am really slow at learning all of this, but that goes for everything else.  Improvement is slow, but I'm doing better than when I started.

onetimeuser
Posts: 378
Message
on 12/05/2012

 

HollieT: 12/05/2012 - 11:37 AM

Simon, I'm really dumb when it comes to this kind of stuff, so I hope you don't mind me asking but what do you mean by cheap backlinks. Are the some places that we shouldn't use to backlink?

Anything automated is typically a very low quality backlink.

Article marketing remains the most effective form of backlinking in my opinion, particularly guest blogging on established properties.

onetimeuser
Posts: 378
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on 12/05/2012

 

ArleneVPoma: 12/05/2012 - 12:04 PM

SEO takes the fun out of creative writing, but I've taken a class and read anything that I can understand on subject.

I am really slow at learning all of this, but that goes for everything else.  Improvement is slow, but I'm doing better than when I started.

You can creatively write a backlink. 

The best type of backlink will come from a guest post these days. There is no reason why you can't write something as high quality as your article, and take the opportunity to link out to your content on other places on the web.

In fact, that's probably the best strategy these days, simply building your online presence and pinging your readers around to your content elsewhere.

There are very few bloggers out there who would turn down a piece of free high quality content in return for a simple link or two back to your own stuff...... 

chefkeem
Admin
Posts: 3394
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on 12/05/2012

Here's what SEO means (and why it will always be necessary):

Let's say, you want to write an article on the proper care for a pet bunny.

Now, you feel poetic blood rushing through your veins, so you craft this title: "Fluffy Pillows Of Lovely Cuteness In Your Home" 

The search robots find your content and promptly present it to searchers looking for "bedding". Why? Because you haven't applied any basic SEO (Search Engine Optimization) to your article, and the search bots think it's all about fluffy pillows.

Knowing that the search robots look first at URL and title of newly-published content, you should let them know what your content is about by featuring the most relevant, descriptive phrase (your primary keyword) in the title of your piece.

"Everything You Need To Know About Pet Bunny Care" 

Now that's a properly-optimized title!

Your job as a writer is to determine the search phrase (or word), for which you want your article to get found in Google. Ask yourself: in 1 to 3 (or more) words - what am I writing about? (In our example it's pet bunny care). Then work that phrase into an appealing headline for your article.

That's the most basic SEO.

It's nothing bad - it's just a great tool for us online writers.


Achim "Chef Keem" Thiemermann is the co-founder of a pretty cool new platform called...um...er...oh, yeah - Wizzley.com.
HollieT
Posts: 379
Message
on 12/05/2012

Thanks Ryan. I get it now.

Guest
on 12/05/2012

Thank you, Ryan and chefkeem!

At this point, my one of my biggest weaknesses is not promoting my work.

That, too, will have to be addressed!

I am a product of the 70s and 80s, and this was a time when you wrote articles for print, and that was it.  Your work was published, and it was birdcage material right after that.  No SEO or promotion required, but that's all changed.  LOL!

I have a love-hate relationship with online work.  But if I am in "hate" mode, at least I know when to take a break and come back later!   

katiem2
Posts: 1044
Message
on 12/05/2012

I shall always subscribe to SEO as it just makes good sense regardless of what's trending.

BUT Ryan, I do agree with you and what a great way to brand yourself achieving a larger sweep of property.


Jerrico_Usher
Posts: 1210
Message
on 12/05/2012

The charm in fully learning the science of SEO is that you don't have to "try" to use it when you write- it just comes out incorporated in the mix already. I don't remember the last time I "tried" to do on page SEO, my only real SEO vice is making sure to use supporting keywords (LSI) but even those just come natural when you're seasoned. SEO offpage is more involved but I just throw all that into the "Promotion" category not SEO (personal pref). Bottom line on page is just writing good content, and formatting it well using old school rules of sub headings and plenty of content and window dressing (images, gallery etc..)... what you should focus your attention on is promotion or article promotion (putting your articles everywhere with links back posted on sites that overall have a high PR (i.e. hubpages, squidoo, someones high PR blog (pr= page ranked)...  I only promote an article that takes off on it's own in a month with no intervention... that's the halmark of a page people are looking for I think... so it's a page that some promo could boost income on (traffic)...

ArleneVPoma: 12/05/2012 - 12:04 PM

SEO takes the fun out of creative writing, but I've taken a class and read anything that I can understand on subject.

I am really slow at learning all of this, but that goes for everything else.  Improvement is slow, but I'm doing better than when I started.

 


Jerrico Usher - The Grass May Be Greener On The Other Side But I Installed A Mirror Over There! :-) - Join Our Wizzler Chat Room created by the people for the people to the people
onetimeuser
Posts: 378
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on 12/05/2012

Today I've actually done my first bit of off-page SEO for Wizzley content, I've created a few backlinks.

JoHarrington
Posts: 1816
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on 12/05/2012

For the record, I would totally read an article entitled 'Fluffy Pillows Of Lovely Cuteness In Your Home'.

 


lobobrandon
Posts: 534
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on 12/05/2012

 

ryank: 12/05/2012 - 07:56 PM

Today I've actually done my first bit of off-page SEO for Wizzley content, I've created a few backlinks.

Did you write guest posts or post on article directories?

Btw people, Ryan and Jerrico are both right. Only promote the articles that pick up a bit on their own in the first few months  - or even later. I did that for 2 of my hubs and now they each get a lot of traffic, they alone make up 85 - 90% of my traffic.


Check out my blog SEO for Dummies
humagaia
Posts: 652
Message
on 12/06/2012

 

JoHarrington: 12/05/2012 - 08:08 PM

For the record, I would totally read an article entitled 'Fluffy Pillows Of Lovely Cuteness In Your Home'.

 

But the point is Jo, that you would never find it in the search engine results pages where you might be looking. This title would be a good case for viral marketing on Redgage, Stumbleupon, Digg etc where people pick up on titles that are not SEO'd and run with them.

Perhaps (and I have just thought of this) create a catchy title (newsprint style, or is it Gangnam style) and get it promoted on viral networks. Then after a week maybe, change the title to one that is SEO'd - the search engines will have a good 'social' history for the article and maybe give it a boost in their SERPs. Who knows?


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