How To Turn Content Into Cash

There are far more online tools and resources than any one successful content provider, writer, vlogger, or social media influencer needs.

The variety of online tools can distract you from succeeding. Pick one you feel will be of most use to you, something you can get excited about.

Stick with it until you both master it and put it to good use. I’m sharing the tools I frequently use, those I couldn’t live without.

While I use them routinely do not feel you must as well. In the spirit of authenticity, I’d like to encourage you to be true to yourself and follow your passion. Don’t know your passion, I have tips for this as well.

• KDP – Kindle Direct Publishing
• Canva – Graphic Designs
• PowerPoint – Slide Shows
• Screencast-O-Matic - Screen Recorder & Video Editor
• Microphone -My pick for quality sound, ease of use all while eliminating background noise.

Plus many tips and tricks I've found to streamline the entire process of creating good content.

As content providers and writers we tend to get lost down the rabbit hole seeking fresh ideas. The problem being anytime you veer away from what excites you there's a risk you will bore potential long-term followers.  Bored people don’t tend to return.

After years of writers like us trying to compete by producing content in volume, we've lost something those searching the web crave most, authenticity.

SO be AUTHENTIC, it will shine through and attract followers which will one day become raving fans.

Decide who you are and the message you deliver and stick to that. Volume is good and yet it is relevant content created with passion that attracts followers/raving fans.

Follow the KDP publishing guidelines and take advantage of the many tutorial videos they offer. They provide both written and video guides. I prefer the videos.  The book formatting is crucial but not to fret there are also videos on YouTube that can easily guide you through the process.You have two learning options, check out both and use what works best for you. Don't get frustrated with a process but instead find one your understand. Reach out for help here leaving questions in the comments section.

TIP – I find it best to work on one chapter at a time, perfect and edit it just as you would a single article before moving on to the next chapter.

I love PowerPoint and use it for all my videos.

You no doubt teach or impart information and knowledge to your readers. I’ve found it better to create slide shows with both images and written content to cover each style of learning.

I rarely include my floating head in the corner. I’m only joking, a bit of video humor.  You can include a frame of yourself in videos, it’s a matter of preference.

The most important thing is that you create videos. Why? Because videos convert higher than written content alone. Yes as a society we’ve evolved and or changed given the advancements and changes in the online delivery of information.

I use Canva to create images for my videos and I also use free images from pixaby. Once I build the PowerPoint slides I record the video using Screencast-O-Matic.  I like it for its ease of use and love the easy edit features.

Again, I’ve been using these tools for a while. Those of us who've been doing something for a while sometimes forget what it was like to learn from scratch. There is a learning curve. Take your time to get the hang of it all. Remember, learn one new skill at a time, don’t try to juggle. Don’t beat yourself up for not learning it the first time. If when watching a video tutorial on YouTube you feel lost or confused, look for a different teacher. It is often the teacher's style that doesn't work for you, not that you cant learn how. 

I once used my laptop microphone but it was difficult and timely because I had to be in a quiet environment which was hard. There were a lot of things that interfered with my recordings. The microphone I will share with you later is a dynamic mic that only picks up the sound directly in front of it.

I now record my videos using the dynamic mic. The television can be on in the other room and the mic only pics up my voice. It is WAY easier than the laptop mic and the quality is amazing.

I’ve added a video I recorded using PowerPoint, Screencast-o-matic, and a dynamic mic plus one I created using only my laptop for comparison.

Screencast-O-Matic is my favorite screen recording video tool. I find it easy to use, and the edit feature is very handy.

Before recording check the record options as seen in the black popup screen below. This can be accessed by clicking the tool icon aka the blue gear.

When first viewing the black popup setup screen you will see the record option where it shows three choices, 1. screen, 2. webcam, or 3. both. Select one to choose the area you want to record.

The first choice is a screen that provides an adjustable frame you can customize to include the specific area you want to share in your videos. It works like a cropping tool.

Webcam records you.

The both option records your computer screen and you.

I use the screen view in all my videos. I adjust the size to record my PowerPoint slide presentation with my voice as narrator, teacher, guide.

This is also the area where you select time, I opt for none.

Size is the next option, I leave this on the default which is determined by the area you select to record.

Narration is the next option. This is where you click to choose the mic you want. Be sure to test the mic. The default mic will be your laptop mic or what you currently use as your primary mic.

The dynamic mic I use is a USB plug-and-play device that is simple to use. Select your mic and test it using the test portion of the setup.

Computer Audio allows you to include computer sounds or not etc.

The second book I wrote is one near and dear to my heart. Both books are, it’s akin to picking your favorite child, who can?

I've been helping people transform their lives for years now. I enjoyed many years of face-to-face sessions helping those who believe they were meant for more sort it all out and make it happen. I’m a transformation coach.

During the pandemic I could no longer meet face to face with those I typically helped. I had to shift my paradigm.

I began Zoom meetings and before long I was having group sessions. Together we formed a beta group who helped me sort out the best content for the books. Long story short I used the help of my beta group to design two mastermind courses and the books.  Creating The Life You Crave By Becoming The Creator Of Your Happiness and Success is below and contains around 47,000 words. Not bad for repurposed material.