Make Money Blogging Through Guest Blogging

Google is catching on that more and more people guest post just to get back links. Because of this, guest posts become spammy and uninteresting. Of course, there are people who still opt for guest posting for its original need, and those people are rewarded with ranking well in the search engines.

Get your priorities in order before you start writing the content. While you’re benefitting yourself, you’re benefitting the blog you’re writing on. You’re creating content so someone else doesn’t need to, and reaching out to their audience. That leads us onto the next tip to make this work.

This isn’t about your audience. You need to know the audience of the blog you’re guest posting on. They’re not going to conform to your writing.

Great writers will be able to do this without much hassle. Good writers may need a round of revisions. The good news is there are some things you can do to limit the amount of revisions your posts need before it is accepted by the blog owner.

Start by reading through posts on the blog. This will also help your pitch. You’ll see the type of content already created, the post topics already covered and the style of writing. This gives you a better idea of the type of content that will reach out to the readers, and get them interested in the things you have to say. By showing that you’re willing to get to know the audience, you come across as a more thoughtful writer. You want to benefit the blog with your content, as well as gaining some benefit yourself.

Another option is to look into those that have the potential to cover your niche. For example, I’ve blogged on a running website before and linked back to my weight loss blog. This is because running and weight loss go hand-in-hand. I covered the benefits of running for weight loss, since it was something that had only been covered a little previously—the rest of the blog was mainly about running tips and staying safe while running.

There are other topics that lend themselves. As a writer, you could blog about technology use for writing on a technology blog—you could even do this as a technology writer on a blog for writers. If you regularly make money blogging about studying and revision, you could blog on a TV show blog sharing content about how a certain TV show helps you study. Those are just examples, but there are many options out there.

You’re not writing to promote your own blog, product or service that you offer. The aim is to blog to help people. This is the best way to make money blogging. The audience of the blog is going to be more appreciative of your guest post, and will enjoy reading the content that you share. You come across as a conscientious writer, and someone who is highly knowledgeable in your area. In short, you become a credible authority that others want to listen to.

But how does that get someone to your blog? Your back link is in your author bio. This is where you tell people more about you, and share your blog, your social media profiles or links back to your products or services. Some bloggers will set the limit to one back link, but others are generous enough to offer a second one to a social media profile if you have one that you really want to share.

It’s really important to focus on the high quality writing in your post. If your writing is shoddy, not only do bloggers reject your post but the audience will turn their nose up if you are somehow miraculously published.

If you’re not there to reply to comments afterwards, it sends the wrong message. It looks like you’re too busy to care about the readers, and you’ve just posted the content for the link. This is going to rub the readers—and the blog owner—the wrong way, and they’re not going to check your website out. Do you really want to come across as uninterested or uncaring?

Guest blogging isn’t dead, and you can make money blogging through it. The trick is to learn how to do it effectively. This isn’t just about making money or getting a back link. It’s about making a good impression on other readers, and building your following organically. The only way you can do that is offer high quality, relevant and useful content to someone else’s readers.