The Changing Average Mannequin Size in Swedish Mannequins

by katiem2

The average size of any female mannequin are sizes 4 to 6. not the average size of any women so why? Swedish Mannequins are now showcasing average sized mannequins and look great!

Really how many women do you know who are a size 4 to 6 at or above the average female height of 5’6’? Not many if any right? The truth is the average women is a size 14 and with most well below the average height. The average size of 14 ranges from women who stand 5” tall to 6” tall and all heights in between and below. Typically mannequins resemble or mock the runway models we all know to be wafe thin far different from the real women walking the streets across the globe.

The tradition of stick thin models and stick thin mannequins mimicking these unrealistic representations of the female form are quickly becoming a thing of the past and yet we can only hope the sooner the better.

The Average Size Mannequin

The averages sized mannequin is not the size of the average shopper.

In fact many mannequins found in department stores and in store fronts are on average 5’ 10” ranging in sizes from a size 10 down to a size 4. Most commonly sizes 6 to 4.

This writer knows all too well the frustration this causes the majority of women shoppers.

I fall into the mannequins size range and enjoy buying clothes off the rack. I hadn't given this much thought as I considered myself a difficult fit due to my height. But my gal pals set me straight and got me thinking.



Mannequins Don't Represent Real Women

The sizes of mannequins and the clothes they display do not represent of reach out to real women.

Many of my friends complain they wish they were my height and weight so they too could buy clothes off the rack without resorting to going to plus sizes or in some cases the children’s department.

They experience an extreme amount of frustration as they cannot buy what appeals to them. The fact of the matter is the fashion industry has been missing the boat in terms of meeting the majority of client’s needs. Thankfully times are changing and none too soon. 

Swedish Mannequins

Sweden Retailers are getting it right with their true to life size mannequins that are turning heads and getting attention.

The mannequin you see to your right was seen in a local Swedish clothing store a thrilled shopper snapped a photo of it which is now going viral.


Because it’s about time and amazing to see a true to size mannequin and to see it looks truly beautiful and stunning in all its average glory.  

They are joyfully being called maxi mannequins which have gained in popularity with over one million likes and shares around the globe. 

Can you say, "Its about time"?

Honestly these averaged and normal sized mannequins are stunning, beautiful and in fact look far better than the stick thin mannequins (we hope) of the past.

The fashion forward Åhléns is using mannequins in several different sizes to meet the variation of their customers, primarily women, who all look different.

This is a refreshing change and one they no doubt will enjoy much deserved success, and attention as the trendsetter of mannequin reality meeting the needs and desires of real women.

This marks a massive change in the fashion industry. 

The Swedish Mannequins

The two Swedish Mannequins taking the fashion industry by storm ringing the waking alarm across the globe.

See for yourself the beautiful curvy models sized to represent real women. These very mannequins were seen in a Swedish store by a female women's rights blogger who snapped these images now sharing them across the globe to raise awareness and inspire real women to stand up and demand their needs be met in the fashion industry.

The resounding cheers of support can be heard round the globe as the news of realistically sized mannequins goes viral.

What do you think about this change? 

Please chime in below and let the fashion industry know what we women want to see on store shelves, fronts and in magazines from here out. 

After all it will only increase their bottom line. I mean please really as if who's driving this fashion industry buss a bunch of numb skulls?


Should Mannequin Sizes Change?

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No mannequins should remain sizes 8 - 4.
Kristy on 04/06/2013

So they take up less room in the stores, like a barbie you know a smaller version of the female form, mannequins aren't intended to represent real women are they? I don't get all the hype, but I'm a size 6 so maybe I don't care because It doesn't directly effect me.

Yes mannequins should represent all shapes and sizes.
DerdriuMarriner on 08/22/2018

It's so convenient to get a general idea of how something would look on me, within the traditional size range, that I think that same visualization should be available for those who don't wear 0, 2, 4 or 6.

aswriting on 07/28/2014

Its good to be able to see how the clothes fall on a more ample figure. It might not show exactly how a garment look on me, but I think it will give me a better idea.

PeggyHazelwood on 05/02/2013

Sure, it would be nice to see the clothes on a model our size!

Guest on 04/10/2013

5'1" UK size 12, or sometimes 14. Yes, I'd like to see clothes that will fit me on a mannequin that is my size, please. I am not stick thin, I never have been and I never will be.

dustytoes on 04/09/2013

Stores would sell more I think, if the mannequins looked more like the shoppers thinking of buying.

HollieT on 04/03/2013

Those mannequins resemble healthy, attractive women. Not sick, waif like girls who look like they need to eat more potatoes!

EliasZanetti on 04/01/2013

I like Swedes, and Scandinavians in general, exactly for reasons such as this one: these guys want to include rather than exclude!

VictoriaLynn on 03/31/2013

Yes! The ones in the photo look so much more attractive than the skinnier ones. Yay! I hope more go this route!

katiem2 on 03/30/2013

I feel it's about time and a smart business move at the very least I mean what are those leading this industry thinking this is not the sixties anymore...

JoHarrington on 03/30/2013

I applauded the computer screen when I saw those mannequins! Yes, more of those please!

Updated: 05/25/2013, katiem2
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Chat about the size of mannequins.

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katiem2 on 03/18/2017

DerdriuMarriner, The truth is we as a society are growing larger so fashions should reflect that

DerdriuMarriner on 03/10/2017

katiem2, Thank you for the nice, straightforward article and the practical, simple product line so helpful in mending, sewing and tailoring. It's interesting and sobering to think about the influence of media on body self-images since a person tends to have to be 20 pounds below the lighter of an age-height chart range to look what traditionally -- until the Swedish mannequins above -- is deemed just fine by fashion houses and filmmakers.

katiem2 on 05/27/2013

mbrownauthor, Indeed it's about time mannequins more closely resemble the real woman.

katiem2 on 05/25/2013

fitzcharming, I agree and look forward to seeing average sized mannequins in the states

fitzcharming on 05/25/2013

I like the Swedish mannequins. I understand how disappointed women may feel if they get an outfit home and it just doesn't look the same. It will be interesting to see if these catch on in the US.

katiem2 on 04/03/2013

HollieT, So true!!!

HollieT on 04/03/2013

I'll never be a standard size. I'm between 5ft 1 and 5ft 2, used to be incredibly thin, but now weigh just over 8 stone. One of my nicknames when I was growing up was "little China girl"

The reality is that most women are not tall and slim; they are short and slim, short and rounded, tall and rounded etc. Nice to see that fashion and merchandising is reflecting the realities rather than the myths about women.

Great article. Bring on Mannequins in the UK that reflect the sizes of all women!

katiem2 on 04/01/2013

wrapitup4me, Thank you they do indeed compliment one another I'll do the same. :)K

wrapitup4me on 04/01/2013

I've added this article to the sidebar of mine on women feeling good about their size and shape. I think they complement each other beautifully.

katiem2 on 04/01/2013

Cassie, Agreed it is about time we see realistically sized mannequins in store fronts and in department stores.

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