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To add $$ or not to add $$??

 
SusanM
Posts: 32
Message
on 09/11/2012

Hi all, 

I've been playing around with showing and hiding the price information on Amazon. As yet I'm undecided. Amazon MIGHT be better with product no prices as long as the View on Amazon button is visible. But Ebay hmmmmmmm............... not sure at all. I thought it might be useful if we shared experiences to get a wider "sample" of these goings on. 

So has anyone else experimented with this. If so what did you find??

:)

 

 

sheilamarie
Posts: 271
Message
on 09/11/2012

Hi Susan,

I usually turn off the price on Amazon for one main reason. Sometimes the Amazon price is fine. At other times -- and without warning -- it will go up to a few hundred dollars for a simple product such as a paperback book. (I discovered this while writing for Squidoo.) This happens when Amazon runs out of the product and some individual or group is offering the second-hand product for an exorbitant amount. If I were a customer looking for that book (or whatever), I would be really put off by the advertised price. On the other hand, if, as the Wizzley author, I send that person to the Amazon site to see the current price, the customer can see for themselves the reason for the high price and can even order the item to be delivered when Amazon's stock is refurbished. The customer can also see some of the alternatives that are in stock.

Having said that, I have sometimes left the price on items in a couple of my wizzles. It is interesting to see what the response is with the different approaches. I would caution others, however, that if you leave the price on the item, you need to check your older wizzles regularly to be sure you are not turning potential customers away.

I leave the price on for eBay, as people often shop eBay looking for bargains, and the current bid is important information for anyone who is looking for something there.

Thanks for asking the question. I'll be interested to read other people's approaches.


Read one of my books Sheila's Books
SusanM
Posts: 32
Message
on 09/11/2012

Some good thoughts Sheila. I've experienced the price differences on Amazon but only in a small way (a few dollars only). I also think it will turn off potential buyers. But a large difference!! Gosh that would have to freak people out and lose the sale for sure. 

Your view on Ebay prices is interesting. I've just removed all mine to see if the same rule as Amazon applies - and my click rate has almost ceased. But as it's only been less than a week I didn't know if this was coincidence. But nabbing a bargain does make sense. It could be the underlying reason for the change I've seen??

Jerrico_Usher
Posts: 1210
Message
on 09/12/2012

Sheilamarie, good points, I've seen books I bought on Amazon for 4.00 (.01 + shipping of 3.99) being sold for hundreds of dollars, a rediculous amount in any realm- why do they do this and how do they actually make any money? there has to be a reason  they do it that we don't see- at any rate I'm going to be removing prices from my ads- any way you look at it it looks more like an ad with the price- with the amazon button it's fine...

J


Jerrico Usher - The Grass May Be Greener On The Other Side But I Installed A Mirror Over There! :-) - Join Our Wizzler Chat Room created by the people for the people to the people
Sheri_Oz
Posts: 439
Message
on 09/13/2012

Thanks for this. I just went through all my articles - thank goodness there are not a lot - and took out the price.


dustytoes
Posts: 1140
Message
on 09/13/2012

I have only just started adding Amazon modules more frequently and I noticed right away that the prices were not showing correctly - the "used" version was coming up.

So I omit the price.

Thanks for all the advice on this.  I agree with you guys.


squidooprincess2012
Posts: 23
Message
on 11/25/2012

If I may add, I don't normally add the Amazon price to add a bit of a mystery to the product being advertised. It's sort of "baits" people to click the product to check the price or know more about about the specs. :)


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SusanM
Posts: 32
Message
on 11/25/2012

That was the main reason I started removing the prices too :)

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