Having known of the Kindle since it's release I understood the significance of the product and retail pitch that Amazon were putting forward.
Amazon's rapid rise in the internet business, with it's ability to deliver items quickly and efficiently from their large warehouses was something a wonder when it all started and I guess still is. Pretty much all of my Christmas presents I bought this year came from Amazon, which of course raises the question that I prefer at this time not to delve into, that is:
'Shouldn't we be helping our high street, or instead helping ourselves?'
So with Amazon's regular trade and now it' s Kindle ebook reader they have risen to dominance in perhaps a similar way that Facebook managed to overtake all those other friend web pages.


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