Certainly many seniors want a basic cell phone for calling purposes, one with fewer bells and whistles to complicate matters. Although there are certainly people over the age of 65 or 70 who may use the internet, may text message, or might enjoy the camera function; many seniors have some difficulty with either fine motor function, reduced near vision, or some degree of hearing loss which make these functions either useless or simply not ones they enjoy.
On the other hand, there may be functions that would be beneficial for seniors who are aging and experiencing other issues. Certainly, the following suggestions aren't the result of a market analysis but they are some hints about the kinds of things that seniors sometimes encounter. In addition, they are the kind of added functions that could drive more seniors toward cell phones.
- Medication Reminders
As people age they tend to accumulate more medications that need to be taken to address chronic health issues. Remembering to take these medications at the prescribed time can be difficult. In addition, remembering that they were indeed taken becomes problematic as well. An auditory reminder to take the medication, a way of indicating once it was taken, and a log to look back on that record, would be useful for many elderly individuals. The caveat of course is that it has to be simple; something that doesn't require navigating multiple screens. There are tools on the market that do this, but adding the function to a cell phone might make the phone itself more useful.
-- Blood Pressure or Glucose Monitoring
Again, the need to monitor blood pressure and glucose sometimes crops up as we age. The tools to do this are out there, but once again, this function is still more useful for hundreds of thousands of seniors than the ability to stream MP3 files.
-- Fall Sensor
The biggest safety risk (and fear) for many elderly individuals is a fall. A fall can spell the end of independence or can end in death, if help isn't on the way soon. There are medical alarm systems that allow individuals to press a button to get help. But what happens if they're unconscious or unable to activate the button? Perhaps a cell phone could have a fall sensor. Obviously, this would have to be a very "wearable" phone, so that it was on the person nearly all of the time. When a fall is perceived, it could call a pre-programmed number. The person receiving the call could attempt to speak to the person, or if there is no response, to send EMS. Having this sensor in the cell phone is also better than current medical alert systems as the phone could accompany the senior wherever they go. Even seniors who are relatively healthy could consider this a great benefit if they live alone. Of course, this phone would also need to be completely waterproof so that it could accompany them in the bath tub or shower, where falls are most likely to occur.
-- Appointment Reminders
Yes, not only do medications have a tendency to increase as we age, but medical appointments do as well. Auditory reminders of upcoming appointments might be very useful for many elderly. Again, simplicity in getting the information entered is critical.
-- Auto On
This is more of a feature than a function, but it at least partially addresses a common complaint I hear from family members of elderly individuals who carry cell phones already. The concern is that they are unaccustomed to carrying the phone and turning it on regularly. Perhaps some cell phones should have a feature that gives out an auditory/visual alert at a given time to assure the individual is reminded to pick it up. It could have an "auto on" feature, so that it turns on once picked up for the day.
Certainly the needs of any individual are quite specific, but these are some of the common types of cell phone functions and features that I've envisioned as I've dealt with the elderly.
What Kind of Functions or Features Do You Think More Seniors Would Like on a Cell Phone?
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