The big five-story relates to wildlife watching in Africa but all trends boil down globally. In India, it could be the big three while elsewhere it could another numerical landmark. The crux of the story is that wildlife enthusiasts, photographers, and filmmakers wish to spot prime predators or mammals that a wildlife sanctuary or reserve, or National Park holds.
Birders too may have their own list of the big five depending upon the avifauna that frequents the region. Likewise, holidaymakers and wildlife lovers have their own list of favorites while visiting a wilderness anywhere.
Destination management companies sell target species found in each and every National Park or WLS. They promise sightings of the big five and the targeted species of birds and reptiles.;
Hotels and wildlife resorts promise the best spotting of the target species in exciting and thrilling encounters (Jeep Safari). Mind you ecotourism is not a ruckus, it is a genuine pursuit to accord the best experience and earn money respectable for the performance. The experience is tangible and clients can measure the efforts of tour operators and wildlife resorts that service them.