Bernina 830 For Sale

Bernina 830 refers to a couple of very different Bernina sewing machines. The original 830 Record came out in the 1970's while the newer, computerised machine was launched in 2008

The Bernina Record 830 has been around for over 35 years. The 8-Series Bernina 830 was released in 2008 - which Bernina 830 sewing machine are you after?

Why would a company do that? Its not like the old Bernina 830 is an obsolete - machine, well yes, technically it hasn't been made since 1981 - but in reality the machines sell well in the second-hand market and the demand does not seem to be dying.

So my guess is that Bernina is trying to use the enduring popularity of the Bernina 830 Record to launch their top-of-the-line computerised Series 8 Berninas.

Original Bernina 830 Sewing Machine

So what is the staid, traditional Swiss manufacturer of quality sewing machines doing? To be honest I'm not sure but I'm prepared to have a guess...

The original Record 830 is Bernina's all time top selling machine. A million 830 sewing machines were manufactured between 1971 and 1981 - but their popularity has lived on. Yes they are still highly in demand. And serviceable - take a 30-year old Bernina 830 to a dealer broken - you will get it back fixed! The parts are available - Bernina has always stockpiled parts for their machines and the machine is such a miracle of Swiss engineering they just keep on working.

The popularity of the 830 is such that Bernina - who is known for listening to their customers is counting on capturing some of those people, maybe new to sewing, who have heard about the Bernina 830. In its day the 830 was a top-of-the line model, so is the Series 8 830 sewing machine. But what's with reusing the name?

Recycling a Name - Bernina Going Green?

No they are not going green - they are saying this machine is going to be as good, as popular as the original Bernina 830. They are saying that if you love your 830 maybe it is time to update. They are saying if you search the Internet for "Bernina 830" - maybe we can get you to buy a new one rather than a second hand 830.

And then there is the shopping list factor you know "honey I want a Bernina 830" for our anniversary could work quite well. The 30 year old machines are often sold for $500 + on eBay - so you get the idea what the new ones might be worth - add a zero at least. The question is whether she would be happy with a new Bernina? Especially if it was the old Bernina 830 that she wanted?