Marketers study results. Some would say obsessively. The photos and pinning activity on Pinterest are no exception.
Pinterest is the golden goose of social media traffic.
As authors, the more we know about images people like to share, the better we can select illustrations that will be popular on Pinterest.
The editors of Wired magazine asked a consulting firm in Philadelphia called Curalate to analyze photos, and choose one that best exemplifies an image most likely to be circulated on Pinterest. They recently published the results.
If there’s a secret sauce to choosing an image that will be shared, everybody who works online -- and wants improved traffic -- wants to know.
Photos by kimbesa.