Jagex defends itself against unpleasant feedback by banning players and muting them.
Then, dusting their hands, they sit down to a nice cup of tea and talk to their friends in Mod Mark's chat.
However, this is like using the Great Wall of China to defend from alien attack.
Players say they want to create content for Jagex.
Jagex says no.
Players create content anyway.
There are a few ways this is done. All of them illegal as far as Jagex is concerned.
1. Bots, automated scripts that run avatars through a set series of actions, usually to gain gold or experience.
2. Private servers. Player run Runescape servers where players can create their own world, think of them as Minecraft servers beyond the pale of the law. This was one of the main reasons for the creation of 2007scape by Jagex. It was an attempt to stop players doing what players had been telling Jagex they wanted to do.
3. Attacks on Runescape online entities such as; Twitter accounts, Runescape forums, and Direct Denial of Service attacks on Runescape servers.
Jagex has some of the best security in the gaming world. Yet even with all this security they are still subject to server failures and so on, but more importantly Runescape players fall foul of hostile actions and that creates more work for Jagex.
I've wandered into an online forum for bot-makers, once or twice, and I found them to be a friendly and helpful bunch, given to providing advice to each when stuck on different problems. They had the usual internet numbies but it's the internet, you get that. I was surprised at the way players were helping each other, cheering each other on if you will.
The act of bot-making was almost a game of its own. But bot-makers were creating something real, that others would use, that had emotional and financial reality for them.
So it was more than getting on a high score, or achieving a skill cape.
Players were making bots to feel good, to more fully engage their minds.
Jagex even hired one to try and take out the competition, Mod Jacmob. Basically Jagex has hired one player to design content, but done it in such a way as to encourage players to create more bots so they might get the chance to be hired to get rid of bots too.
How about we try something different?
How about we try listening to the players and letting them make more content for Runescape?
And not just Runescape, but Jagex overall, for example the FunOrb games would be a great training ground.
If you ignore the voices of players, they don't go away, they whisper in the dark outside your window.
Listen to those unheard whispers Jagex.