It is easy to become discouraged when sales are down, or nonexistent. First, remember that different products sell well at different times of the year. We all experience ups and downs.
If you've been designing like mad, and promoting like crazy, but to no avail, here's what I suggest.
Take a good look at your products. Are they customizable? This is very important as Zazzle is a custom site. It's the reason most people shop there. Can you add some templates in the form of text and / or photos? Also ask yourself if they are really good, or do you need to learn more about design and graphics?
If that is not your problem, then ask yourself if your products are unique. Photography is everywhere - and very good photography. Clip art is not in itself unique. What can you do that is different from what everyone else does? It may take a while for you to be able to answer that question. It has taken me years to decide what I want to focus on.
I live near the beach. I collect seashells and write about them on my blog. Now, seashells and beaches are not unique. They are everywhere on Zazzle, and all over the internet. So am I nuts to try to sell this theme? I've had to think about this for a while but my answer is "no". I can do this because my things are unique. I am not simply using beach scenes that everyone has access to through photo sites. I have my own photos to use. I've also created my own elements to mix and mingle to create one of a kind designs. I am taking a popular theme (beaches) and creating my own designs using my own ideas. And they are selling.
I do a little drawing and have been lucky enough to sell some of my art as well. You don't have to be a great artist to sell, but you do need a creative mind. You must find a way to stand out.
If you don't know how to use a graphics program, you should learn. I taught myself and it opened the door to a whole new creative world! Currently I use Pixelmator on my Mac, but there are free programs out there. It pays to learn them.
How are you doing at Zazzle?
Sorry, I didn't see Highton Ridley's comment :)
I wonder if the problem with pulling products from Z. to an Wordpress.org blog has been solved. I have an Wordpress.com blog where I was able to do that a long time ago (using the code listed next to a product in its product page) but I was warned not to use that blog to sell things. So now I'm about to set up an Wordpress.org blog, and wonder whether I'll be able to show Z. products easily.
You may see an expansion again now that Zazzle is escaping seeks items which are not offering. On the off chance that you get those outcomes pages loaded with less fruitful plans, the motivation to continue hunting down items is less capable than if you continue getting page after page of awesome outcomes.
Thanks, dustytoes :)
It's here: http://niftytoolz.com/the-niftygridz-...
@HightonRidley, I know you do a lot as far as creating helpful tools for Zazzlers. Feel free to leave your site link here.
T Angelone: , have a look in the Z tools forum for the NiftyGridZPro WordPress Plugin - it sounds like everything you're looking for
Okay. I don't know much about this, because I have never been able to understand how to pull products to my website. This post in the forum is old, but may help. It's about setting up API https://forum.zazzle.com/tools/api_te...
Maybe search the Zazzle blog: https://blog.zazzle.com to find some answers? Or the forum? I know you said you have searched it. I found this discussion which may give you some info: https://forum.zazzle.com/feedback/all...
Sorry I can't be of much help. There are Zazzlers who do this with success so your best bet is to find one who will share their know how.
I am finding Zazzle to be infuriating in terms of the lack of information for designers/sellers who want to integrate their Zazzle marketplace store into their own WORDPRESS/ECOMMERCE website.
Zazzle gives no information whatsoever.
I have exhaustively searched the Zazzle forums, various websites, articles, YouTube etc.
There is literally no information and it is infuriating for those who are new to Zazzle.
Zazzle is a terrific company don't get me wrong.
However the information they give is limited or just doesn't exist..
Any suggestions, input would be greatly appreciated.
Am I missing something here?!
I agree Mira. I like that Z is requiring us to weed out the old, non-selling items. One reason I dislike Quick Create is that the few times I did use it, I never sold anything made that way. So many people opt for quantity over quality and the junk needs to be gone from the site if any true designers hope to be found.
You may see an increase again now that Zazzle is hiding from searches products which are not selling. If you get those results pages filled with less successful designs, the incentive to keep searching for products is less powerful than if you keep getting page after page of great results.