Many beginners wanting to make money on sites such as Wizzley, focus on getting visitors. They assume that lots and lots of visitors will make them money. Well they can do - but not necessarily. I wish someone had told me at the start of my online career, that it wasn't just about getting visitors, its about getting the "right sort" of visitors. Having got those visitors its a matter of giving them an irrestiable offer. Easy right? Well actually no, but in this article I'd like to explain some of the ways that you can make money using Wizzley - and the type of visitors that you might need to attract to do so.
Make Money On Wizzley - Finding The Right Readers
You thought you just had to get lots and lots of readers and then you'd make money? Sorry its not that easy! Read on for the good and bad news!
Types of Visitors: Friends and Family
No, I don't mean your mother! Anyone who comes from wizzley.com itself I count in this group. Plus almost everyone that comes from other social media outlets (Facebook, Twitter, Pinterest etc). Basically these are all lovely people - but they are hard to make a sale from. They are interested in you, not what you are selling in general terms. Now I'm not saying that these visitors are useless, but I don't chase them. That's why I spent very little time on social media.
How To Get Friends and Family?
Get active on social media! Get your name out there, follow and be follow etc, etc. There are heaps of guides out there. But you should probably stop and ask yourself why? Why do I want a zillion followers? What am I trying to achieve? Here's a hint - if you are running for public office or want to get on a reality TV show - its probably not a bad approach. Its just not mine. It also is a demonstrated way to get a book deal or to get onto the conference circuit (in some niches).
Types of Visitors: Information Seekers
As I write this, my most popular page is What Happened to Scroogle Scraper - its averaging 200 visitors a day. How much has it made me? Nothing. Wizzley is a trusted site - if something is in the news (real or virtual) and you write a quick page - its quite likely that you will immediately rank on page 1, if there is few other websites talking about the subject. Generally information seekers don't actually want to pay for that information, often there is no way to monetize this traffic except for the (faint) hope that they may sign up for Wizzley if they are in the online marketing niche. Alternatively a topic you can't monetize NOW, may become monetizable in the future (e.g. the Raspberry Pi computer may become available on eBay or Amazon).
How To Attract Information Seekers?
Chase informational keywords. some of mine include Burma Travel and Vacation Packing Tips. Why do I chase them? Because I'm promoting a website, I hope that they will sign up for that website and I will figure out how to make money from them - probably via my own e-books. I'm building a relationship, with the hope of selling later, its a longer-term strategy than the next one.
Types of Visitors: Problem Solvers
These are the people googling "how to get my ex back" or "how to lose weight for the over 50-year-old woman?" They have a problem and they want to fix it, and they are happy to spend money doing so. They are the reason that topics like weight loss and relationships are some of the most difficult to rank in the search engines for. The competition is fierce because the pay-offs are large.
You may not get hundreds of visitors for this type of page or keyword. But you may make a rather high amount of money per a visitor. They are in fact the reason that I often chase keywords which, according to the Google keyword tool - have no searchers.
How To Attract Problem Solvers?
Chase keywords that solve a problem! Which are the best toaster ovens, or how to tan for dancesport Even at #1 these pages will never see 1000's of visitors, but if they make a sale a week - you still make money!
More About Finding Long Tail Keywords
What Sort Of Visitors Do You Want?
That partly depends on how you plan to monetize the page. My take on it - and remember this is simplified:
type of visitor
friends and family
building a "brand" of you, and then selling that brand as a service (speaker, writer) or product (book or other products)
Adsense or Chitika, Clickbank or other direct affiliate programs (but you won't get a great conversion rate on these)
Amazon, eBay, Shareasale, Commission Junction, direct affiliates. Adsense as a secondary monetization method.
Using Wizzley To Attract Your Visitors
Building Your Own Brand
If you are using Wizzley to build your brand - and building up a social following - you are doing it wrong in my opinion. You should have your own website, using your name (or you social media handle) and that's what you want to rank #1 for your "brand". You could use Wizzley to give you another entry on page 1 of the search results - but your primary focus shouldn't be here.
Building Information Type Pages - Monetized with Adsense or Chitika
My experience to date with Adsense suggests that the layout is not great for Adsense. I suspect the same for Chitika but I haven't used that program. The site has too much quality content and too few ads to give me a decent click through rate.
Problem Solving Pages Affiliate Sales on Wizzley
This is where I think Wizzley is good. Basically not only does Wizzley give access to Amazon, eBay, Zazzle and AllPoster affiliate program, you can also use your own links from other programs.
With editorial permission to use other affiliate sites links plus the ability to use html - the sky is the limit as far as I'm concerned.
Making Money With Wizzley Introduction
This article is the first of a series of pages on making money with Wizzley.com - which focuses on picking the right monetisation method to make money from the type of visitors you have to your website. Other articles in this series are:
- Make Money On Wizzley: Find The Right Readers - - you're reading it!
- Make Money On Wizzley: Introduction to Monetization
- Make Money On Wizzley: Making Money With Amazon
- Make Money On Wizzley: Using Direct Affiliate Links
- Make Money On Wizzley: Making Money With eBay
- Make Money On Wizzley: Making Money With Clickbank
- Make Money On Wizzley: Making Money With ShareASale
- Make Money On Wizzley: Making Money with Commission Junction (CJ)